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A Global Opportunity

February 15, 2023 | Jeff Hutton Easton Kuboushek would never have imagined his boyhood days spent on a Winneshiek County farm might lead him to more than a dozen countries...

Tags: Association Leadership

Not All Databases Are Created Equal

Author: Kelly Kipping

In the past 25 plus years of working with associations, I have seen many different databases and trust me — they are not all created equal. From multiple leading online...

Tags: Productivity

Productivity Gadgets & Gizmos

Author: Easton Kuboushek, MPA

Around the Kuboushek house, we’re all about efficiency. For example, my wife loves how efficient I am when it comes to reducing loads of laundry by using the 3-Basket System®...

Tags: Association Leadership

“Hey Coach, Where’s Left Field?”

Author: Kirk Leeds

When my kids were younger, I spent 10 years coaching Little League softball and baseball. Spending time with my kids was certainly a primary motivation for the incredible number of...

Tags: Association Leadership

Priority Pivot

It has been a year since the pandemic flipped the script on the business of associations. With the loss of face-to-face events, income, member engagement and strategic momentum, it can...

Tags: Databases Information Technology

Do Your Systems Play Nice?

Don't you love that feeling when everything is working in sync? Like a fine-tuned, Swiss watch. Like a college basketball team executing plays effortlessly and swishing basket after basket. Everything...

Tags: Association Leadership

Meaningful Gift Ideas for Departing Board Members

Author: Lynn Harkin, CAE

Tired of the same old walnut wood, bronze plated, gavel glued on a plaque for your recognition ceremonies or annual meeting? Do you have outgoing leadership or staff who is...

Tags: Association Leadership

Achieving the CAE: Covid-19 Edition

Author: Kailah Schmitz, CAE

Kailah Schmitz, Certified Association Executive. Those three words following my name have been a goal of mine since the very start of my career in association management and I knew...

The Power of Association-Driven Data Analytics

Author: Easton Kuboushek, MPA

At Amplify, we believe associations have the power to impact entire industries. Big surprise, right? Traditionally non-profit and trade associations elevate their industry through advocacy, education, certifications and (or) events...

Tags: News Release

Amplify Achieves Fourth AMC Institute Accreditation

Author: Easton Kuboushek, MPA

ANKENY, Iowa ­­— Amplify Association Management has recently been awarded re-accreditation by AMC Institute representing more than a decade of association management industry best practices. Among 500-plus Association Management Companies...

Tags: Association Leadership

5 Tips For Writing A President’s Message

President’s Message Due. These are often the three most dreaded words by every leader when it’s time to send the member newsletter — but it doesn’t have to be. As...

Tags: Association Leadership

How Old Are We?

Author: Kirk Leeds

All associations, just like individuals and other organizations in the private and public sector have five stages in their life. Birth, a time of great excitement and high expectations. Teenage...